Cleanse

・For all ages + hair types.
・Immediately detangles + evens out porosity + adds root volume.
・Color safe + extension safe.

・Our award winning signature Shampoo cleanses without stripping color or drying the hair out.

・Just one shampoo and you will immediately feel the bounce and luster in your hair.

・Extremely calming for even the most sensitive scalps.

・Formulated with the most exclusive, high performing, sustainably sourced, antioxidant-rich ingredients to work for all ages and hair types.

・Immediately detangles hair while providing manageability and a luscious silky texture.

・Vitamin B5 increases the hair's pliability, helping your hair withstand breakage.

・Bespoke, allergen-free perfume of White Tea Flower.

・Sulfate Free + Silicone Free + Paraben Free

DIRECTIONS FOR USE :

・Apply to very wet hair.

・Add more water while massaging, not more product. Water is the key to activating an indulgent lather, which should be brought all the way to the ends. This starts the repair process by softening brittle hair.

・An abundance of lather indicates correct usage of the shampoo.

・Rinse thoroughly.

・Repeat.

・For maximum results, use with the Iles Formula Conditioner (2) + Iles Formula Finishing Serum (3).